#branding

Vrishali Deshmukh

Dec 28, 20203 min

5Cs to Great Packaging

At Therefore Design we have developed the 5C Strategy to ensure consistent wins for the brands that work with us.

Vrishali Deshmukh

Aug 24, 20203 min

Make Your Packaging Work Hard, to Earn More

By Vrishali Kekre Deshmukh If you are in the food industry you are lucky! Congratulations, you are amongst the few sectors slated to grow...

Vrishali Deshmukh

Jan 2, 20204 min

Contemplations on Design for 2020

With 2020 upon us, here are some global design and packaging trends to reflect upon and some we would also like to see in India too.

Chaitra Patel

Jun 11, 20194 min

Zee Melt 2019 - Thoughts to Ponder Over

Team TD had an interesting outing to Zee Melt 2019, listening to some of the brightest minds from the world of advertising and communication

Vrishali Deshmukh

May 30, 20194 min

Packaging's Moments of Truth

Ever wondered how consumers’ shopping behaviours affect their actual purchasing decisions online or in-store? Here is what you need to know!

Vrishali Deshmukh

Apr 22, 20194 min

10 Trends of Packaging Design in the Indian Food Industry

Moving away from usual international trends, Vrishali Kekre has a round-up of 10 significant trends relevant to India, for packaging design.

Vrishali Deshmukh

Feb 15, 20196 min

Packaging Food the Right Way - 5 Factors that Define Great Packaging

Team TD’s insight on 'Packaging Food the Right Way’, throws light on 5 factors that define great packaging and vital for a brand's identity.

Vrishali Deshmukh

Jan 16, 20193 min

Packaging Design of Everyday Products

Team TD’s insight on ’Packaging Design of Everyday Products’ describes the key factors to consider when creating great design for packaging.

Vrishali Deshmukh

Oct 11, 20184 min

Design for a FinTech Startup

Here is how Team TD developed the branding, interface for the digital platform and marketing communication for the fin-tech brand, .Bankit,