Chart the Future
Connect the dots
Design with Intuition
Map the Journey
Create & Innovate
Our five guiding principles to "Stay Curious & Stay Invested"
OUR COLLECTIVE STRENGTH
Behind every 'therefore' is a team that listens deeply, thinks boldly, and designs purposefully.
We are a 35+ member collective of strategists, designers, writers, marketers, consumer psychologists, engineers, and account managers - bringing over 150 years of cumulative experience in building brands across industries.
Our team represents premier design and business institutions around the world - including Stanford, NID, Sir J. J. Institute of Applied Art, MIT Institute of Design, Bangor University (UK), and the Goldman Sachs 10K Women Program.
We’re thinkers and doers. But we’re also nature lovers, musicians, artists, dancers, and sports enthusiasts - people who bring curiosity, empathy, and imagination to everything we do.
Get to know the people who make design a consequence of insight.
PEOPLE
Brenda Mckenzie
Partner
Alison Hang
Partner
Dani Hodgson
Strategy Director
Adam Khan
VP Design
Mike de Silva
VP Clients
Gina Dupont
VP Finance
Herve Valentini
Creative Director
HOW WE DO IT
By Imagining Futures, we build strategic alliances for your brand’s success - powered by our proprietary 5-step AFCAA® framework.
A
We ASK
the right questions and cull insights
F
We FRAME
the challenge, strategy and a clear design brief
C
We CREATE
brand assets, design and branding, and act as brand custodians
A
We ASSESS
brand progress
A
We ALIGN
and help brands evolve through growth cycles
MEET THE TEAM
The convergence of strategy, execution, and outcome
An eclectic bunch of strategists, designers, writers,marketers, and account managers, all on a mission to stay curious and invested by taking on challenges with a sense of wonder and excitement.
The convergence of strategy, execution, and outcome is crucial for seamless experiences, as demonstrated by our Act, Think and Create teams.
Dhun Patel
Chief Executive Officer
Vrishali Deshmukh
Chief Strategy Officer
Nitin Virkar
Chief Creative Officer
Nikita Sawant
Associate Creative Director
Vrushal Shah
Senior Graphic Designer
Siddhesh Vaze
Senior Product Designer
Rohan Pabale
Senior Account Manager
Ketan Joshi
Senior Account Manager
Chaitra Patel
Content Lead
Vikram Sane
Sr. Copy Writer
Akshay Kakade
Assoc. Art Director
Vedant Khedekar
Account Manager
Shilraj Kolhe
Research Analyst
Anushka Dabholkar
Brand Strategist
Surabhi Joshi
Sr. Assoc. Graphic Designer
Rohit Gaikwad
Sr. Assoc. Graphic Designer
Ishwari Bhoskar
Sr. Assoc. Graphic Designer
Omkar Anarse
Sr. Assoc. Motion Graphic Designer
Ajinkya Dhage
Sr. Assoc. Artwork & Print Production
Pruthu Ninawe
Product Engineer
Devangee Pendse
Assoc. Product Designer
Rutwij Paranjape
Assoc. Graphic Designer
Sankalp Pathak
Assoc. Digital Designer
Hemant Sonje
Assoc. Artwork & Print Production
Shubhada Kamble
Digital Manager
Saniya Shaikh
Young Graphic Designer
Rohan Gogte
Young Graphic Designer
Mrugank Patadia
Young Graphic Designer
Shubhi Nigam
Young Graphic Designer
Tanisha Kharde
Young Graphic Designer
Sanmit Bhagwat
Young Graphic Designer
Hitanshi Waradkar
Young Product Designer
Tisha Barman
Young Graphic Designer
Dhun Patel
Chief Executive Officer
Vrishali Deshmukh
Chief Strategy Officer
Nitin Virkar
Chief Creative Officer
Nikita Sawant
Associate Creative Director
Vrushal Shah
Senior Graphic Designer
Siddhesh Vaze
Senior Product Designer
Rohan Pabale
Senior Account Manager
Ketan Joshi
Senior Account Manager
Chaitra Patel
Content Lead
Vikram Sane
Sr. Copy Writer
Akshay Kakade
Assoc. Art Director
Vedant Khedekar
Account Manager
Shilraj Kolhe
Research Analyst
Anushka Dabholkar
Brand Strategist
Surabhi Joshi
Sr. Assoc. Graphic Designer
Rohit Gaikwad
Sr. Assoc. Graphic Designer
Ishwari Bhoskar
Sr. Assoc. Graphic Designer
Omkar Anarse
Sr. Assoc. Motion Graphic Designer
Ajinkya Dhage
Sr. Assoc. Artwork & Print Production
Pruthu Ninawe
Product Engineer
Devangee Pendse
Assoc. Product Designer
Rutwij Paranjape
Assoc. Graphic Designer
Sankalp Pathak
Assoc. Digital Designer
Hemant Sonje
Assoc. Artwork & Print Production
Shubhada Kamble
Digital Manager
Saniya Shaikh
Young Graphic Designer
Rohan Gogte
Young Graphic Designer
Mrugank Patadia
Young Graphic Designer
Shubhi Nigam
Young Graphic Designer
Tanisha Kharde
Young Graphic Designer
Sanmit Bhagwat
Young Graphic Designer
Hitanshi Waradkar
Young Product Designer
Tisha Barman
Young Graphic Designer
Therefore is an award-winning brand and packaging design consultancy based in India. With 150+ years of combined experience, our strategists, designers, and innovators craft brands grounded in research, insight, and empathy.
The Genesis of Therefore
The name Therefore stems from a belief that design is not a coincidence - it’s a consequence.
Every 'therefore' connects
Ask → Frame → Create → Assess.
For us, design is what happens after gaining relevant insights. It’s the natural conclusion of asking the right questions, uncovering human truths, and turning them into meaningful brand experiences.
At Therefore, every creative decision has a reason behind it.And every reason leads to an impact. That’s our philosophy: Insight first. Design, therefore.