Quba
QUBA GROUP
AN ARCHITECTURAL HARDWARE FITTINGS BRAND REDEFINES THE IDEA OF THE EVERYDAY DOOR HANDLE
Project Snapshot
ASK
Design a line of uniquely styled door handles that fill a market void resultant from the absence of luxurious and cutting-edge hardware fittings, especially door handles. Our product design was intended to meet the needs and expectations of new-age customers.
OBJECTIVE
First impressions matter the most. Especially in design and architecture, where it’s vital to combine form with function. With Quba, our objective was to do just that - to highlight the brand’s expertise in designing door handles, where utility and style complement one another effortlessly.
TARGET AUDIENCE
Upwardly mobile customers looking to enhance their living spaces with captivating designs and statement pieces, as well as architects and industry experts who are driven by the need to experiment and provide memorable solutions to their clients.
SOLUTION
Taking inspiration from nature’s myriad forms, in addition to a sense of calm and serenity brought about by the harmony of antiquity and modernity, we designed three distinctive door handles. Veda, Life & Zen; each design personifying excellence and aestheticism. Given that in home décor is a subjective matter and evokes countless aesthetic sensibilities, we designed these handles in a manner that would complement and blend into every kind of living space. Our intent was to create ‘unexpected experiences’; for the handles to be like pieces of art and luxury décor during most times of the day when they are not in use. We used contrasting materials like metal and wood, and premium finishes like matte black, stainless steel matte, rose gold and antique brass matte. This allowed us to cater to multiple aesthetic sensibilities and render these handles timeless.
Project Gallery
PRODUCT DESIGN
IT IS ALWAYS A TEAM EFFORT
